And don’t miss the video - it’s really good, but, alas, ends a bit like Chinatown. Not only is the whole greenwashing initiative by Dow an apparent scam, it’s illegal in Indonesia. None of the 11 pairs were turned into exercise paths or playgrounds, as Dow claimed they would be. After donating 11 pairs of sneakers (all of which contained hidden AirTags) at different drop-off spots in Indonesia, they flew all over Asia to track them down, and found most of them in used clothing stores. The rubberized soles and midsoles of donated shoes, then grindĭown the material for use in building new playgrounds and running Promotional video posted online, that effort promised to harvest They weren’t supposedįive months earlier, in July 2022, Reuters had given the shoes toĪ recycling program spearheaded by the Singapore government and International border to end up in this heap. These familiar shoes had traveled by land, then sea and crossed an There they were: a pair of blue Nike running shoes with a tracking High-pitched ping to a mound of old sneakers and began digging
Location tracker was beeping from the back of a crumbling Joe Brock, Yuddy Cahya Budiman, and Joseph Campbell, reporting for Reuters:Īt a rundown market on the Indonesian island of Batam, a small Thursday, 2 March 2023 Dow Claimed to Be Recycling Used Sneakers Reuters Used AirTags to Prove They Weren’t ★
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